Behind every “just sold” is…

Reel

Feb 15

Caption

Behind every “just sold” is so much more than what shows up on Instagram 🏡

It is the constant back and forth, the late-night check-ins, the tough conversations when plans change, and the steady reassurance when things feel overwhelming. Most of the work happens quietly, long before the sign comes down or the post goes up.

For my clients, this is not just a transaction. It is a big life moment, and being honest and fully present through the process matters just as much as the final result.

So when you see “just sold,” know that it represents a lot of care, commitment, and showing up when it counts ✨

#[CityName]RealEstate #[CityName]Realtor #[CityName]Living #[CityName]Market #MoveTo[CityName]

Instructions

1. Upload your video clips into the Instagram Edits app (watch the tutorial here). Use 1 personal clip, keeping it 5-7 seconds. Use your strongest clip.

Note: If you need extra b-roll, grab free stock clips from dupephotos.com or download the app.

2. Add your hook and make any needed customizations.

3. Select your font and text style. We recommend using white text with no background and a moderate size for best readability. Fonts we love: Classic, Directional, Advercase, and Danmark.

4. Add your trending audio. Choose audio with the trending arrow that fits the vibe of the reel.

5. Export the reel from Edits, then upload it into the Instagram app.

6. Customize your caption before posting. Copy and paste the caption above into Instagram and update key details (i.e. city, neighborhood, ideal client, listing info, etc.).

7. Add a lead magnet call-to-action at the end of your caption. Include a simple call-to-action that aligns well with the post to grow your email list. Watch this training series to learn how to set this up.

8. Add your city as the location and post!