Things in [City] no one understands until you’ve been here for [X] years
Caption
Things in [City] no one understands until you’ve been here for [X] years:
Lesson #1: [local habit / routine]
At first, it seems small or unnecessary. Then one day you realize it’s completely changed how you move through your day — and you can’t imagine doing things any other way.
Lesson #2: [neighborhood / area / local spot]
This is the place you didn’t appreciate right away, but now it’s part of your regular rotation. It’s where you run errands, meet friends, or just feel grounded in the city.
Lesson #3: [local opinion / rule / unspoken truth]
Everyone here has thoughts about this. Strong ones. And once you’ve been around long enough… you do too.
These aren’t things you learn from a weekend visit. They come from living here, showing up, and letting the city grow on you.
That’s when [City] stops being just a place you live, and starts feeling like home 🤍
If you’re curious about [City], whether you’re visiting, moving, or just exploring different areas, my DMs are always open.
Happy to show you around or answer questions whenever you’re ready 🤍
#[City]Life #[City]Local #[City]Realtor #LifeIn[City] #[City]Living
Instructions
1. Upload your video clip into the Instagram Edits app (watch the tutorial here). Use 1 local clip, keeping it 5-7 seconds. Use your strongest clip and make sure it matches the hook.
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2. Add your hook and customize it to work for your location, ideal client, and the vibe of the video.
3. Select your font and text style. We recommend using white text with no background and a moderate size for best readability. Fonts we love: Classic, Directional, Advercase, and Danmark.
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5. Export the reel from Edits, then upload it into the Instagram app.
6. Customize your caption before posting. Copy and paste the caption above into Instagram and update key details (i.e. city, neighborhood, ideal client, listing info, etc.).
7. Add a lead magnet call-to-action at the end of your caption. Include a simple call-to-action that aligns well with the post to grow your email list. Watch this training series to learn how to set this up.
8. Tag your location and any featured businesses. Add your city as the post location, and tag / invite collaborators for any local businesses featured. Then post!
