Caption
My favorite way to spend a [morning/evening] in [City Name] ☀️🍂
One of my favorite things about living in [City Name] is having little routines that make an ordinary day feel a bit more special. Lately, I’ve been loving [activity or local spot], and it’s become one of my go-to ways to spend a [morning/evening].
If you’re local, add this to your list if you haven’t been yet! And if you’re thinking about moving to [City Name], I’d love to show you some of my favorite spots and help you find a place to call home.
What’s your favorite way to spend a [morning/evening] here? 📍
#[CityName]RealEstate #[CityName]Realtor #[CityName]Living #[CityName]Local #[CityName]ThingsToDo
Instructions
1. Upload your video clip into the Instagram Edits app (watch the tutorial here). Use 1 local or personal clip, keeping it 5-7 seconds. Use your strongest clip and make sure it matches the hook.
Note: If you need extra b-roll, grab free stock clips from dupephotos.com or download the app.
2. Add your hook and customize it to work for your location, ideal client, and the vibe of the video.
3. Select your font and text style. We recommend using white text with no background and a moderate size for best readability. Fonts we love: Classic, Directional, Advercase, and Danmark.
4. Add your trending audio. Choose audio with the trending arrow that fits the vibe of the reel.
5. Export the reel from Edits, then upload it into the Instagram app.
6. Customize your caption before posting. Copy and paste the caption above into Instagram and update key details (i.e. city, neighborhood, ideal client, listing info, etc.).
7. Add a lead magnet call-to-action at the end of your caption. Include a simple call-to-action that aligns well with the post to grow your email list. Watch this training series to learn how to set this up.
8. Tag your location and any featured businesses. Add your city as the post location, and tag / invite collaborators for any local businesses featured.