Trending reel: Guilty on all counts
Instructions:
What to Film:
A reel with 3 short clips of yourself raising your hands like you’re being hand cuffed, timed to the audio saying “guilty.”
On-Screen Text (Per Clip):
Text over each clip sharing the “offense” that is contradictory to your personal brand.
Real Estate Examples:
Tells buyers to “stay patient”... but refreshes the MLS every 10 minutes
Preaches work-life balance… but shows homes on Sundays and emails at midnight
Tells clients not to get emotionally attached… but already mentally moved in
Says “luxury is a lifestyle”… but drives around with fast food wrappers in the passenger seat
Trending Audio: Guilty on all counts
